Monthly Archives: February 2017

Episode 36 – Maaret Pyhäjärvi on Testing Software

Maaret Pyhäjärvi, one of the foremost authorities on software testing, joins us to talk software and testing. Maaret is a software professional with testing emphasis. She identifies as an empirical technologist, a tester and a programmer, a catalyst for improvement and a speaker. Her day job is working with a […]

Maaret Pyhäjärvi

Episode 35 – Inbound vs Outbound Marketing & A Farwell to James

James and I discuss inbound vs. outbound marketing. Why is marketing important to new business owners? What is the difference between inbound and outbound marketing? Why do software developers launching side projects and businesses need to care about this? Also, this is James’ last episode as my co-host. After 33 […]